Home US SportsNCAAF Colorado QB Commit Reveals His Family Drew Hard Line on NIL Before Commitment to Deion Sanders’ Program

Colorado QB Commit Reveals His Family Drew Hard Line on NIL Before Commitment to Deion Sanders’ Program

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Before Andre Adams picked Colorado, one line had already been drawn. The 2027 quarterback made clear the NIL side was never his lane. His father handled those talks, set the number early, and treated anything below it as a hard no.

Speaking at the Rivals Camp Series in Nashville, Adams explained that he did not run those conversations himself. In his recruitment, the business side stayed with his father, while Adams stayed locked in on football. This was something they clearly decided early, even before he committed to Colorado.

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“Really, my Dad knew what it was,” Adams said. “You talk about market value, you’d have to talk to my Dad because there was a number he was set on. If you were under that number, it was a no for sure. Whatever the number is, it’s up to my dad. He was taking care of all the other stuff. I don’t have an agent.”

That detail gives the commitment story its backbone. Adams was not bouncing between numbers on his own. The family had a structure, and his father kept the business side separate while Adams focused on fit. Meanwhile, NIL does become a tricky part for teams when it comes to keeping their players intact. And when they already have a set number in mind, and teams fail to match it, there’s no way they are staying on the team. So, not just Adams’ father made that pretty clear, but even Deion Sanders and the team gave them the desired number.

Losing him wasn’t an option for the team. Sure, Deion Sanders already had several quarterbacks on the team, including Julian Lewis, Isaac Wilson, and Kaneal Sweetwyne. But they needed solid backing, especially after the inconsistency they saw at QB in the 2025 season. And even with strong competition, Adams accepted the challenge and trusted the plan the coaches had made for his future role.

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