Kyle Larson didn’t win the Indy 500 on Memorial Day. He didn’t win the Coca-Cola 600 later that evening. In fact, he didn’t finish either race. However, Larson is winning a race off the track. Larson is leading everyone when it comes to merchandise sales this race season. Hendrick Motorsports selling “Hendrick 1,100” merch for Larson’s attempt at the double only boosted his lead.
Here’s the top 14 NASCAR drivers…